The course covers the essentials of business writing and what makes for good writing, as well as the main formats used in business, such as emails, reports, presentations and instant messaging.
Writing Skills for Business Professionals (WSBP)
R8 050.00 Including VAT
Description
FTI Certification
AIMED AT: Business Professionals
DELIVERY: Virtual live learning, interactive and practical sessions, group projects and self-study.
ASSESSMENT: None. Attend all sessions and actively participate in activities, practice sessions and discussions to earn the certificate
DELIVERY: Virtual live learning, interactive and practical sessions, group projects and self-study.
ASSESSMENT: None. Attend all sessions and actively participate in activities, practice sessions and discussions to earn the certificate
PROGRAMME CONTENT
Introduction to Business Writing
- Writing as an integral part of life and work
- How we still rely on written messages to communicate
- Quality writing leads to powerful communication
Business Writing Categories
- Instructional
- Informational
- Persuasive
- Transactional
Business Writing Essentials
- Target audience
- Understand objectives
- Organise your communication
- Use concise and simple language
- Review content
Business Writing Formats
- Business Reports
- Formal letters
- Motivations
- Business Presentations
- Fact sheets and infographics
- Instant messaging for business
- Social Media for business
Packaging: Style Guides
- Editorial Style Guides
- British Style Guides
- American Style Guides
- Visual Style Guides
- Developing your own Style Guide
Additional information
| Course Type | Short Course |
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